Natural Products Expo Marketing & Staffing

About Natural Products Expo Marketing

Natural Products Expo West is the world's largest natural, organic, and healthy products trade show, drawing over 85,000 industry professionals to the Anaheim Convention Center each March. The event is where emerging brands launch, established brands reinvent, and retailers discover the products that will shape the future of natural and organic retail. For CPG brands in the health, wellness, and sustainability space, Expo West is the single most important industry event of the year.

ImmerseForge creates Natural Products Expo activations that help brands break through in an incredibly crowded trade show environment. We design booth experiences that tell compelling brand stories through product sampling, sustainability demonstrations, and interactive education about ingredients and sourcing. Our approach prioritizes creating genuine product discovery moments that convert trade show visitors into distribution partners and brand advocates.

The natural products industry values authenticity, sustainability, and mission-driven business practices. Our activations reflect these values through eco-friendly construction materials, zero-waste design principles, and storytelling that highlights brand purpose alongside product quality. We help natural brands create trade show experiences that are as thoughtful and values-aligned as the products themselves.